- Indianapolis, Indiana, United States
- Full-time · Manager
- $167K–$244K per year
- 5+ years
Lead consumer and DTC market research for launched products within Lilly’s CIA organization, owning deep consumer insights, research, and partnership with analytics to inform marketing strategy.
Compensation
$166,500 - $244,200
Responsibilities
- Own consumer / DTC research for launched brands across the portfolio
- Own consumer and patient experience research for launched brands
- Own launched-brand DTC creative and campaign research
- Partner with the Consumer & Media analytics lead to integrate research and measurement
- Bring the voice of the consumer and patient into marketing strategy
Requirements
- Bachelor's degree
- Nice to have: MBA
- Nice to have: Master of Marketing Research
- Nice to have: advanced degree
- Nice to have: experience with brand-health tracking