- Bengaluru, Karnataka, India
- On-site
- Full-time · Senior
- 2–4 years
Seeking a highly skilled and motivated candidate specializing in Biddable Media/Paid Media to drive online advertising campaigns to maximize ROI, increase brand visibility, and generate quality leads.
Responsibilities
- Conduct comprehensive keyword research to identify high-performing keywords relevant to the business and industry
- Develop and execute paid social media advertising campaigns across platforms like Facebook, Instagram, TikTok, Snapchat Twitter, LinkedIn, etc.
- Create, manage, and optimize pay-per-click (PPC) advertising campaigns across various platforms (UAC, Shopping Ads, Google Ads, Bing Ads)
- Develop and implement ad copy and landing page strategies to improve ad relevance and quality score
- Monitor and control advertising budgets to ensure optimal allocation of resources and ROI
Requirements
- Bachelor’s degree in marketing, Business, or a related field
- Nice to have: Google Ads certification
- Nice to have: Bing Ads certification
- Nice to have: Remarketing
- Nice to have: Display advertising