Plan, create, execute, and optimize B2B email marketing campaigns using Klaviyo, including strategy, copywriting, segmentation, automation, testing, and performance analysis.
Responsibilities
Plan and execute B2B email marketing campaigns from concept through deployment and reporting
Build and manage email campaigns and automated flows in Klaviyo
Develop email campaigns for prospects, leads, customers, partners, and other relevant audiences
Write clear, engaging, and conversion-focused email copy
Develop lead-nurturing and email sequences based on audience stage, behavior, and intent
