- Mexico City, Mexico City, Mexico
Specialist responsible for managing analytics backlog, implementing and governing measurement stack, instrumenting eCommerce tracking, migrating data architectures, ensuring data quality, designing reporting dashboards, and managing stakeholders across marketing and technology domains.
Responsibilities
- Manage analytical backlog and functional documentation
- Lead implementation and governance of measurement stack
- Instrument conversion events and eCommerce tracking
- Lead migrations and data architecture evolution
- Ensure data quality and governance