- Austin, Texas, United States
- Hybrid
- Full-time · Mid
- 3–5 years
Own partner marketing strategy and execution across TogetherWork’s key channel partners. Drive measurable pipeline growth by connecting co-marketing programs with Product Marketing strategy and Demand Generation.
Responsibilities
- Develop and execute co-marketing programming with channel partners and integrators that elevates the TogetherWork wellness brands and generates qualified pipeline in the wellness vertical.
- Plan and launch partner programming including webinars, events, paid media, howto videos, case studies, and targeted or regional campaigns.
- Build joint marketing plans with each partner that tie programs to shared goals, target audiences, budgets, and timelines.
- Develop and distribute partner communications, including press releases and joint announcements.
- Develop creative campaign concepts, messaging, and offers tailored to each partner’s audience and aligned to TogetherWork and the specific product brand positioning.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field