Serve as the product marketing lead, helping shape how TogetherWork goes to market and grows across the arts and performing arts industries. This role will own the market strategy and product story for the vertical—bringing together customer insight, positioning, go-to-market strategy, sales enablement, and demand generation to drive measurable growth.
Responsibilities
Lead the Key Vertical Marketing Strategy
Own Positioning, Messaging & the Product Story
Drive Go-to-Market Strategy
Partner with Demand Generation to Drive Growth
Enable Sales to Win
Requirements
Bachelor’s degree in Marketing, Business, or a related field
Nice to have: Marketing technology or software to arts organizations
Nice to have: Marketing technology or software to performing arts businesses
Nice to have: Marketing technology or software to dance studios
Nice to have: Marketing technology or software to arts education organizations
Lead product marketing for Fourth’s Enterprise segment, owning positioning, messaging, launches, enablement, and competitive strategy to drive new logos, expansion, retention, and adoption.
Define the category and drive product marketing strategy as the company scales.
Compensation
The base salary range for this position is $185,000 to $215,000 annually.
Responsibilities
Define and defend Gradial’s positioning across the portfolio
Name and shape the category before someone else does
Own product and company messaging for executives, buyers, operators, and technical stakeholders across every major channel
Lead product launches as narrative moments, building the storyline, proof points, founder content, customer voice, and go-to-market coordination end to end
Build competitive positioning that helps us win in live deals against adjacent platforms, established incumbents, and agency alternatives
Lead and grow the Life Sciences Strategy Consulting practice, driving business development, client management, and team leadership across pharmaceutical and medical device clients.
Locations (3)
Washington, District of Columbia, United States
Boston, Massachusetts, United States
New York, New York, United States
Responsibilities
Grow Kx Advisors within market opportunity assessments, product development, go-to-market strategy, BD&L, and competitive strategy
Partner with VPs and Partners to grow core client accounts and develop new business
Leverage institutional knowledge to produce superior project outcomes
Provide thought leadership and innovation within Kx Advisors
As Product Marketing Manager, you'll decide how Sereact is positioned and understood in the North American market. You'll own our positioning, value proposition and competitive story, and turn them into launches, content and demos that help Sales win.
Locations (2)
Boston, Massachusetts, United States
Germany
Responsibilities
Define and own Sereact's positioning and messaging framework for our products, use cases and buyer personas.
Develop buyer-specific messaging for operations, engineering and executive buyers that is clear and backed by ROI.
Gather input from customers, internal teams, and the field, and feed it back into positioning, product priorities and go-to-market plans.
Lead product launches end to end, from positioning and pricing input through internal readiness, sales enablement, campaigns and press, and measure how each launch performs.
Build a library of case studies, videos and product collateral.
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