- Springdale, Arkansas, United States
- On-site
- Full-time
- 5+ years
Supports brand strategy execution for the identified brand portfolio, translating strategic direction into day‑to‑day marketing plans, campaigns, and cross‑functional deliverables.
Responsibilities
- Own and evolve brand strategy
- Synthesize and recommend consumer data
- Manage day‑to‑day execution of marketing campaigns
- Track brand health metrics and campaign performance
- Serve as cross‑functional connective tissue
Requirements
- Bachelor's degree required
- MBA a plus
- Nice to have: experience in CPG
- Nice to have: experience in food
- Nice to have: experience in regulated/retail‑driven category