- Johannesburg, Gauteng, South Africa
- Entry
- 1+ years
A Junior ASO Specialist responsible for owning and optimizing apps across African markets on the App Store, Play Store, and Huawei AppGallery to enhance visibility and downloads.
Responsibilities
- Own and optimize apps across African markets, primarily on the App Store, Play Store, and Huawei AppGallery
- Develop and execute ASO strategies to enhance app visibility, increase downloads, and improve conversion rates
- Optimize metadata including titles, descriptions, keywords, and visual assets to boost visibility, rankings, and user acquisition
- Run A/B tests on store assets and analyze results to inform ongoing optimization
- Drive mobile innovation by staying up to date with the latest ASO trends, platform updates, and industry best practices
Requirements
- Nice to have: Sports betting apps
- Nice to have: Casino games
- Nice to have: iGaming
- Nice to have: AppsFlyer
- Nice to have: App Annie