GTM Innovation (Switcher Strategy & Experience)
Samsung Austin Semiconductor, LLC · Posted Nov 8, 2026
- Plano, Texas, United States
- Internship · Intern
The Go-to-Market (GTM) Innovation team is responsible for identifying growth opportunities, driving strategic customer acquisition, and delivering frictionless end-to-end switching experiences. This internship involves evaluating and elevating customer switching strategy through market summer.
Responsibilities
- Conduct competitive market sensing and audits
- Visually map the end-to-end switcher customer journey
- Synthesize Voice of Customer (VOC) feedback
- Analyze NPS detractor trends to identify operational and marketing intervention points
- Translate qualitative and quantitative findings into high-impact pilot proposals and actionable recommendations
Requirements
- Undergrad in Business Management
- Marketing Analytics/Strategy