The Sr Manager, Paid Media serves as the strategic leader for the organization's paid media ecosystem, overseeing the development, direction, and performance of all paid media efforts across search, social, display, video, and emerging digital channels.
Compensation
Payscale: $106,382.00-130,000.00
Responsibilities
Own the paid media strategy and long-term investment roadmap across all digital channels, setting direction that drives acquisition, revenue growth, and audience expansion
Lead the build out of a fully in-house paid media function, including campaign management, optimization processes, platform ownership, and reporting capabilities.
Manage paid search and brand bidding strategies that maximize efficiency, strengthen visibility, and drive sustained conversion performance across channels
Partner with analytics and insights teams to establish measurement frameworks, attribution models, and performance reporting standards.
Develop and lead audience targeting and segmentation strategies that advance full funnel performance, strengthen campaign relevance and efficiency, and drive meaningful improvements in return on investment
Senior Acquisition Marketing Manager responsible for managing client Meta campaigns, strategy, copy, creative, and funnel performance for financial services clients.
Senior Performance Marketing Manager responsible for owning client performance across media buying, strategy, messaging, creative testing, and client communication for a performance marketing agency.
Locations (6)
Houston, Texas, United States
San Antonio, Texas, United States
Dallas, Texas, United States
Fort Worth, Texas, United States
Austin, Texas, United States
El Paso, Texas, United States
Compensation
Upper Compensation Range ($115K+) Candidates considered for the upper compensation range must demonstrate hands-on experience developing and optimizing direct-response ad copy, video scripts/VSLs, creative hooks, messaging angles, and conversion-focused funnels.
Responsibilities
Own a portfolio of client accounts end to end
Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps
Prepare and send bi-weekly performance reports
Translate performance data into clear recommendations and strategic decisions
Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking
Requirements
Nice to have: Financial services marketing
Nice to have: Lead-generation and appointment-setting campaigns
Nice to have: Video sales letter marketing
Nice to have: High-ticket funnels
Nice to have: Performance marketing agency experience
NOTE: Upper Compensation Range ($115K+) Candidates considered for the upper compensation range must demonstrate hands‑on experience developing and optimizing direct‑response ad copy, video scripts/VSLs, creative hooks, messaging angles, and conversion‑focused funnels. They should be able to demonstrate measurable improvements in campaign performance, lead quality, conversion rates, and booked appointments resulting from their creative contributions. Experience in financial services, RIA marketing, and compliance‑sensitive advertising is strongly preferred.
Responsibilities
Own a portfolio of client accounts end to end
Lead bi‑weekly client calls covering performance, strategy, testing priorities, and next steps
Prepare and send bi‑weekly performance reports at least 24 hours before scheduled calls
Translate performance data into clear recommendations and strategic decisions
Build strong client relationships that support retention, renewals, and referrals
Upper Compensation Range ($115K+) Candidates considered for the upper compensation range must demonstrate hands-on experience developing and optimizing direct-response ad copy, video scripts/VSLs, creative hooks, messaging angles, and conversion-focused funnels.
Responsibilities
Own a portfolio of client accounts end to end
Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps
Prepare and send bi-weekly performance reports
Translate performance data into clear recommendations
Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking
Requirements
Nice to have: Financial services marketing
Nice to have: Lead-generation and appointment-setting campaigns
Nice to have: Video sales letter marketing
Nice to have: High-ticket funnels
Nice to have: Performance marketing agency experience
LA Galaxy, Sr Manager, Paid MediaAEG Worldwide · Carson, US