- Irving, Texas, United States
- Full-time · Mid
- 3+ years
The Digital Merchandising Specialist role supports the planning, execution, quality assurance, and optimization of promotional content across 7NOW and 3rd party marketplace digital experiences. This role translates merchandising and promotional strategies into accurate, timely customer-facing experiences across app and web placements.
Responsibilities
- Act as a central point for coordination of the digital merchandising team’s promotion and marketing requests.
- Execute the digital 7-Eleven sales plan holistically, inclusive of planning, offer setup, and validation.
- Craft the 7NOW CRM calendar with offer inputs from digital category owners, vendors, CRM, and internal stakeholders to drive new customer acquisition, sales growth, and a consistent customer experience.
- Maintain and coordinate the 7NOW in-app placement plans and 7NOW in-flight promotional trackers.
- Translate promotional ideas into digital marketing briefs, including offer copy, products to feature, promotional dates, target audience, quantity limits, promo codes, legal language, deeplinks, and store or geographic eligibility.
Requirements
- Bachelors/4 Yr Degree