Lead the SEO and AI-driven search visibility strategy for PDS Health across national and localized websites, managing a team and external partners to drive organic traffic, conversions, and appointment volume.
Compensation
$117,000.00-$153,000.00 / Annually
Responsibilities
Build strategic search visibility roadmaps spanning SEO, AEO, and GEO
Own AI search visibility as a standing discipline
Implement data-driven search tactics to meet business goals
Manage internal SEO team, external agencies and vendors
Conduct technical SEO audits and present findings
Requirements
Bachelor's Degree in Marketing, Communications, or related field
The SEO Marketing Manager is responsible for the development, implementation, and management of PDS Health's search visibility strategy — spanning traditional SEO, answer engine optimization (AEO), and generative engine optimization (GEO) — across multiple national and localized PDS websites.
Compensation
$117,000.00-$153,000.00 / Annually
Responsibilities
Build strategic search visibility roadmaps spanning SEO (on-page & off-page), AEO, and GEO that coordinate approaches across multiple national and local websites
Own AI search visibility as a standing discipline: entity strategy, structured data and schema markup for machine extractability, and citation/mention tracking across ChatGPT, Perplexity, Google AI Overviews, and Gemini
Responsible for the implementation of search tactics that are data-driven and measured against business goals: organic growth, AI citation/mention share, return visitors, acquisition and engagement, conversion, and downstream appointment volume
Manage internal SEO team, external agencies and vendors to prioritize and execute against a cohesive search visibility strategy
Responsible for technical SEO audits of web properties, including extractability and structured-data readiness for AI retrieval systems; present findings and recommendations to leadership and teams
Requirements
Bachelor's Degree from an accredited college in Marketing, Communications, or related field
