- Remote, Canada
- Remote
- Full-time · Lead
- CA$135K–CA$175K per year
- 7+ years
Own the behavioral decisioning capabilities that sit at the heart of our most time-sensitive marketing activations. This means defining how our platform detects meaningful customer patterns over time and turns them into reliable, high-value triggers.
Compensation
The base pay range for this position is CAD $134,700 - 175,000/Year, which can include additional bonus depending on the position ultimately offered, in addition to a full range of medical, financial, and/or other benefits.
Responsibilities
- Own the product strategy and roadmap for Movable Ink's Behavioral decisioning layer across Da Vinci and Studio
- Partner with engineering to define and evolve the trigger library, stateful contact context model, declarative pattern framework, and suppression and eligibility controls
- Establish and maintain clear product scope and integration contracts with dependent teams including events, data persistence, semantic labeling, and delivery
- Identify and prioritize the highest-value behavioral use cases by drawing on customer insight, commercial input, and data, and translate them into well-scoped requirements engineering can execute against
- Define the configuration model and taxonomy for the declarative pattern framework, enabling new behavioral signals to be created without engineering involvement