WeChat Mini-Program jobs

Data and Innovation Group Product Leader

NBA · Posted Mar 29, 2026

Shanghai, China
On-site
Senior
n/a
10+ years

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Lead digital product strategy and development for NBA China, driving AI and emerging technology initiatives to enhance fan engagement and revenue growth.

Responsibilities

Develop and implement a comprehensive digital product strategy tailored to the Chinese market
Lead the product development lifecycle, including ideation, design, development, testing, and launch of new digital products and features
Own and optimize the NBA China online product matrix, including NBA App, WeChat Mini-Program, and upcoming AI-enhanced products
Collaborate with cross-functional teams (engineering, design, marketing) to ensure seamless execution and delivery of high-quality digital products
Drive innovation by exploring emerging technologies (AI, AR/VR, mobile apps) to enhance fan experiences

Requirements

Bachelor’s or Master’s degree in Computer Science, AI, Digital Media, Business, or a related field
Nice to have: fluency in English and Mandarin

Skills

digital product management AI product development business development technology partnerships