Lead AI and Data Science Engineer providing technical and analytical leadership for marketing measurement initiatives, guiding teams in design, evaluation, and recommendation of marketing effectiveness studies.
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $122,000 to $240,500.
- Provide technical and analytical leadership for marketing measurement initiatives
- Guide teams in designing rigorous measurement approaches
- Lead the design and evaluation of experimental and quasi-experimental analyses
- Set measurement approaches for geo-based test-and-control studies, paid media, and platform ecosystems
- Guide the application of causal inference, incrementality measurement, Marketing Mix Modeling (MMM), and A/B testing
- Bachelor's degree in Computer Science, Information Technology, Computer Engineering, or related IT discipline
- Nice to have: Campaign effectiveness management
- Nice to have: Customer segmentation
- Nice to have: Promotions management and effectiveness
- Nice to have: Marketing analytics
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