- New York, New York, United States
- On-site
- Full-time · Mid
- 8+ years
Strategic analytical role focused on transforming advertising performance through data-driven methods, machine intelligence, and global measurement programs.
Responsibilities
- Collaborate with cross-functional teams such as Sales, Product, R&D, Business Engineering, Ads Research, Creative Shop to develop and deliver global Measurement programs
- Run internal and external education sessions on measurement best practices
- Assess the impact of programmes and initiatives to drive value for Marketing Science, Meta and advertisers
- Consult with advertisers on their common business challenges, current tech stack, 1P data availability and measurement solutions for different needs (marketing mix effectiveness and media allocation choices, or key measurement questions)
- Work closely alongside Product and Partnerships stakeholders to adapt core functionalities, guide strategic roadmap prioritization, and test new scalable innovations
Requirements
- Bachelor's degree in a directly related field, or equivalent practical experience
- Master's degree in an analytical field such as Computer Science, Engineering, Mathematics, Statistics, or Economics