- Fort Lee, New Jersey, United States
- Mid
- 3–5 years
Lead strategy, execution, and optimization of paid media campaigns across Amazon's advertising ecosystem.
Responsibilities
- Develop and execute comprehensive Amazon advertising strategies aligned with brand objectives, revenue targets, and overall e-commerce growth initiatives.
- Manage and optimize Amazon Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP campaigns.
- Oversee campaign budgets, bidding strategies, keyword targeting, audience segmentation, and product-level advertising performance.
- Monitor key performance indicators, including ROAS, ACoS, TACoS, CTR, CPC, conversion rates, impressions, and sales revenue.
- Analyze campaign data and marketplace trends to identify opportunities for improved performance, increased market share, and revenue growth.
Requirements
- Nice to have: Amazon Ads certifications
- Nice to have: Pacvue
- Nice to have: Perpetua
- Nice to have: Quartile
- Nice to have: Skai