- New York
- Senior
- $190K–$220K per year
- 6+ years
Lead growth initiatives for CoinDesk Media’s subscription business and mobile app, driving acquisition, activation, engagement, retention, and conversion through data-driven experimentation and AI-enabled product development.
Compensation
The anticipated base salary for this position is $190,000 - $220,000 + discretionary annual target bonus + equity.
Responsibilities
- Own growth funnel metrics across web and mobile
- Lead launch and growth of subscription product
- Own CoinDesk mobile app as growth channel
- Run high-tempo experimentation program
- Build growth loops for reader engagement
Requirements
- Nice to have: mobile growth experience
- Nice to have: media/journalism
- Nice to have: headless CMS (Sanity)
- Nice to have: SEO
- Nice to have: social distribution