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Senior Associate, Integrated Media Planning

Adelphi Group · Posted Nov 4, 2026

New York, New York, United States
Hybrid
Full-time · Associate
$40K–$67K per year
1–2 years

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The Senior Associate supports the development and delivery of integrated media plans, with ownership of defined workstreams, budgets, analysis, and coordination. The role builds deep planning craft alongside broader consumer, digital, data, technology, and business fluency.

Compensation

$40,000 - $66,500

Responsibilities

Support audience and media planning
Build knowledge of assigned brands, consumers, categories, relevant retail or commerce context, and business objectives
Gather audience, category, competitive, cultural, and media information; organize findings and identify implications for planning
Support paid media recommendations, channel roles, reach and frequency projections, and full-funnel planning across relevant platforms
Contribute to the connection between long-term brand building and near-term performance by considering how audiences encounter and act on media

Requirements

Bachelor’s degree
Nice to have: digital platforms
Nice to have: AI-enabled tools
Nice to have: agentic workflows
Nice to have: CRM

Skills

media planning CPG experience consumer brands

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