- London, England, United Kingdom
- Hybrid
- Contract · Manager
- £60K–£60K per year
Lead and oversee high-priority launch marketing campaigns for Penguin General, managing a team and collaborating across the business to ensure effective, audience-led campaigns.
Compensation
Circa £60,000 dependent on how your skills and experience align to the role, plus bonus and benefits.
Responsibilities
- Raise the quality and consistency of campaigns across the list, embedding best practice in planning, briefing, execution and evaluation.
- Provide senior oversight and sign-off on launch campaign plans, bringing strategic input, audience insight and strong creative judgement.
- Lead a select number of Penguin General’s highest-priority campaigns, brands and authors, from initial strategy through to creative development, paid media and delivery.
- Use data, consumer insight and emerging audience and media trends to inform campaign strategy and optimise activity.
- Build strong relationships with authors, agents, agencies and external partners, providing excellent author care and trusted senior marketing expertise.