- Oakland, California, United States
- Hybrid
- Full-time · Mid
- $121K–$145K per year
- 4+ years
Lifecycle Marketing Manager to drive prospect engagement and conversion across Fivetran’s global Commercial business, combining email marketing with a lifecycle mindset.
Compensation
Oakland Pay Range: $120,691—$144,835 USD
Responsibilities
- Own email marketing strategy and execution for Commercial new business prospects
- Build and optimize automated nurture journeys that guide prospects through the buying process
- Develop audience segmentation and personalization strategies
- Craft compelling email copy and collaborate with product marketing, content, and brand teams
- Connect email nurture with digital campaigns, paid media, web experiences, and BDR outreach