- Remote
- Remote
- Vp
- $195K–$225K per year
- 10+ years
Lead the integrated marketing function for a national nursing education organization, driving brand, performance, and enrollment strategies across multiple markets.
Compensation
$195,000—$225,000 USD
Responsibilities
- Lead integrated marketing and build an operating model aligning performance, direct, and brand teams
- Run annual and semester planning tied to state-level targets
- Own brand and recruitment marketing strategy and messaging
- Build local brands and messaging for each market
- Manage performance by market and develop market-level dashboards
Requirements
- Nice to have: higher education marketing
- Nice to have: state regulatory familiarity
- Nice to have: enrollment planning
- Nice to have: marketing analytics platforms