- San Francisco, California, United States
- Hybrid
- Staff
- $247K–$339K per year
- 5+ years
Lead AI/ML strategy and execution for Acquisition and Paid Marketing, building models to optimize spend, predict retailer lifetime value, and drive growth.
Compensation
San Francisco: the pay range for this role is $246,500 to $339,000 per year.
Responsibilities
- Drive AI/ML vision, strategy, and roadmap for Acquisition and Paid Marketing
- Optimize paid marketing spend, bidding, and budget allocation across channels such as search, social, and Performance Max
- Predict retailer lifetime value and use it to power value-based bidding and to prioritize acquisition effort
- Design experiments to measure the incremental impact of paid channels and spend levers, and turn the results into investment decisions
- Develop keyword, SEO, and AEO intelligence that identifies and prioritizes the search and content opportunities most likely to bring high-value retailers to Faire
Requirements
- Master's in Computer Science
- PhD in Computer Science
- Nice to have: deep learning
- Nice to have: language models
- Nice to have: performance marketing