- Peru
- Full-time
- 5+ years
Lead go-to-market and growth marketing strategy for inDrive.Food across LATAM markets
Responsibilities
- Develop and execute marketing growth strategy for inDrive.Food across key markets
- Own end-to-end marketing lifecycle from strategy to execution and optimization
- Drive customer and restaurant growth through acquisition, retention, CRM, loyalty programs, in-app marketing, partnerships, and external acquisition channels
- Identify and launch new growth opportunities for food delivery within cross-strategies aligned with Ride Hailing, Groceries, Delivery, and the broader inDrive ecosystem
- Lead product-marketing growth initiatives including UX improvements, promotional mechanics, in-app experiences, and experimentation to optimize conversion, activation, LTV, and ROI