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Ad Ops Specialist/CM 360

Publicis Groupe Holdings B.V · Posted Nov 9, 2024

Bryanston, Gauteng, South Africa
On-site
Full-time · Mid
3–5 years

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The CM360 Ad Operations Specialist is responsible for managing end-to-end CM360 ad serving, trafficking and campaign tracking across Studio One digital activity.

Responsibilities

Manage end-to-end CM360 ad serving and campaign trafficking across digital platforms.
Receive and interpret tracking briefs from planners and translate them into accurate campaign setups.
Set up campaigns, placements, creatives and tracking structures correctly within CM360.
Tag and traffic creative per platform, ensuring that each asset is assigned the correct impression tracker, click tracker, Floodlight activity and third-party tag.
Confirm that all assets are live, serving correctly and aligned with approved campaign requirements.

Requirements

Relevant qualification or experience
Nice to have: GTM
Nice to have: automotive industry
Nice to have: retail industry
Nice to have: programmatic workflows

Skills

Campaign Manager 360 (CM360)digital ad trafficking campaign setup ad serving

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