- Bengaluru, Karnataka, India
- Full-time · Manager
- 6–7 years
Lead digital media planning and buying for cross‑channel campaigns, owning strategy, execution, optimization and reporting.
Responsibilities
- Take ownership of client needs/requests related to digital marketing strategy campaign through influencers and digital ads
- Conceptualize and produce holistic communication strategies, related to the clients' campaign KPI
- Work closely with an internal specialized team to monitor performance and recommend optimizations and new/different strategies and tactics
- Device cross‑platform digital plans focusing on various objectives from brand awareness to engagement to performance‑led
- Improving the design, usability, content and conversion points of the website/landing pages for the promotion and growth of a brand’s online assets
Requirements
- Post Graduate Degree/Diploma in Advertising/Marketing/Communication
- Nice to have: research
- Nice to have: analytical thinking
- Nice to have: verbal and writing skills
- Nice to have: problem solving