- South San Francisco, California, United States
- Hybrid
- Full-time · Manager
- $200K–$372K per year
- 8+ years
Lead the patient marketing strategy and execution for Hemophilia within Genentech’s Customer Marketing Team, driving integrated campaigns, content, and cross-functional collaboration to achieve business and patient outcomes.
Compensation
The expected salary range for this position based on the primary location of CA is $200,300 - $371,900. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance.
Responsibilities
- Translate brand strategy into customer strategy and campaign execution
- Develop omnichannel customer engagement plans
- Create content to overcome customer journey barriers
- Meet short-term and long-term strategic goals
- Validate messaging across clinical and non-clinical channels
Requirements
- Bachelor's degree
- Nice to have: MBA
- Nice to have: Marketing leadership experience
- Nice to have: Digital marketing
- Nice to have: Customer insights




