Kepler is seeking a growth-oriented and data-driven Manager of Data Strategy & Analytics (DS&A) to support this mission. The role requires a leader with a deep understanding of the paid media ecosystem, exceptional data acumen, and the ability to translate complex analytics and insights into strategic opportunities.
Base Salary: $90,000 - $110,000
Target Annualized Discretionary Bonus: 5% ($4,500 - $5,500)
Target Total Cash: $94,500 - $115,500
- Partner with clients and cross-functional internal teams to develop an actionable, data-driven narrative for your clients, grounded in client business reality and brand objectives.
- Support your DS&A leader and work with peers cross-department to contribute to each client’s measurement roadmap.
- Design and execute tests to quantify the impact of marketing campaigns, leveraging advanced statistical techniques, and working with platform partners to fully utilize available technologies (A/B Testing, Brand and Conversion Lift Tests, Geo Experimentation, etc).
- Develop, manage, and execute against, a queue of custom analyses to uncover insights that support media optimizations and offer strategic recommendations to clients (Lifetime Value & Propensity Modeling, Creative Fatigue, Product-Level Modeling, Audience Segmentation); these will often be developed in clean room environments.
- Utilize your natural curiosity to advance client-specific measurement programs and create new solutions to apply across clients.
- Nice to have: Forecasting
- Nice to have: Marketing mix modeling
- Healthcare/Dental/Vision
- Unlimited PTO
- 401k Contributions
- $75/mo Wellness Stipend
- $100/mo Mobile Phone Stipend
