Leads Stantec’s enterprise-wide content marketing capability, setting strategy, operating model, and editorial direction to support growth and brand reputation.
Compensation
Pay Transparency: In compliance with pay transparency laws, pay ranges are provided for positions in locations where required. Please note, the final agreed upon compensation is based on individual education, qualifications, experience, and work location. At Stantec certain roles are bonus eligible. Actual compensation for part-time roles will be pro-rated based on the agreed number of working hours per week.
Responsibilities
Set and lead the enterprise content marketing strategy, aligning content priorities with brand, reputation, audience and business objectives.
Translate enterprise, regional, business line and sector priorities into a clear and prioritized content agenda.
Act as a trusted strategic advisor to senior marketing and business leaders, influencing priorities and shaping high-value content programs.
Lead an audience-led, story-first approach to identifying, assessing and developing compelling stories.
Lead the development of content propositions, narrative frameworks, thought leadership and high-profile editorial programmes.
Requirements
Degree or equivalent experience in marketing, communications, journalism, English, content strategy or a related discipline
The Content Marketing Manager leads Stantec’s enterprise-wide content marketing capability, setting the strategy, operating model and editorial direction for how priority stories, expertise and perspectives are identified, developed and brought to life.
Compensation
Pay Transparency: In compliance with pay transparency laws, pay ranges are provided for positions in locations where required. Please note, the final agreed upon compensation is based on individual education, qualifications, experience, and work location. At Stantec certain roles are bonus eligible. Actual compensation for part-time roles will be pro-rated based on the agreed number of working hours per week.
Responsibilities
Set and lead the enterprise content marketing strategy, aligning content priorities with brand, reputation, audience and business objectives.
Translate enterprise, regional, business line and sector priorities into a clear and prioritized content agenda.
Act as a trusted strategic advisor to senior marketing and business leaders, influencing priorities and shaping high-value content programs.
Lead an audience-led, story-first approach to identifying, assessing and developing compelling stories across Stantec’s people, projects, expertise, research and market perspectives.
Lead the development of content propositions, narrative frameworks, thought leadership and high-profile editorial programmes.
Requirements
Degree or equivalent experience in marketing, communications, journalism, English, content strategy or a related discipline
