Lead and scale Midi Health’s influencer marketing program, managing strategy, creator partnerships, budgeting, performance measurement, and compliance to drive patient acquisition.
Compensation
The anticipated annual base salary range for this position is $144,000–$186,000. Final compensation will be determined based on a variety of factors, including experience, qualifications, skills, and geographic location.
Responsibilities
Own influencer strategy and optimize tiered creator strategy
Build and manage creator network across Instagram, TikTok, and YouTube
Lead creator partnerships and negotiations
Drive performance and measurement with KPIs and attribution
Manage multi-million-dollar budget planning and reconciliation
Lead the development and implementation of short- and long-term access strategies for insulin products across national and regional payers, institutions, and channel customers.
Locations (2)
Morristown, New Jersey, United States
Cambridge, Massachusetts, United States
Compensation
The salary range for this position is: $148,500.00 - $214,500.00
Responsibilities
Develop short and long-term access strategies, including pricing and contracting recommendations, value propositions, messaging, and in-depth market research.
Build comprehensive market access strategies and frameworks that integrate payer insights, competitive intelligence, and brand positioning to optimize patient access.
Partner with deal team members to evaluate bid opportunities, using data-driven analytics to inform go/no-go recommendations.
Develop compelling value propositions and messaging frameworks that communicate brand’s clinical and economic value to diverse payer audiences.
Lead and assist in development of projects and programs that will establish quality objectives.
Manage teams through all phases of life cycle development, including analysis, project design and development, testing periods, installation, and final delivery.
Oversee a department and team of project managers, including budget management, scheduling, and risk analysis.
Interface directly with managers, employees, vendors, and others to clearly define project requirements and expectations.
Create a work plan that includes a schedule, milestones, control, and risk factors.
