Director Marketing and Advertising Technology
ADPROD · Posted Nov 9, 2026
- Chicago, Illinois, United States
- Hybrid
- Full-time · Director
- $160K–$240K per year
- 12+ years
The Director of Marketing & Advertising Technology (MarTech + AdTech) leads the strategy, selection, integration, and optimization of the full technology ecosystem that supports ADUSA brands in their marketing, digital merchandising, and retail media efforts.
Compensation
Salary Range: $160,000 - $240,000
Responsibilities
- Develop and own the combined MarTech and AdTech strategy and roadmap, ensuring technology investments directly support marketing efficiency, retail media growth, customer personalization, and monetization opportunities.
- Oversee digital signage, onsite, and in-app advertising technology to enable targeted messaging, dynamic offers, and retail media revenue generation.
- Integrate and govern the full MarTech and AdTech stack, ensuring seamless data flows between marketing automation, campaign analytics, customer data platforms, retail media systems, and digital merchandising tools.
- Ensure AdTech platforms are fully integrated across brands to support cohesive omnichannel customer journeys and advertising activations.
- Improve data accessibility and quality to enable cross-channel attribution, audience segmentation, AdTech monetization analytics, and campaign performance insights.
Requirements
- Bachelor’s degree in Information Systems
- Computer Science
- equivalent
- Nice to have: Master’s degree in relevant field of study
- Nice to have: Agile teams