Develop and optimize advertising technology for Google Ads, focusing on bidding algorithms, machine learning models, and data analysis to improve campaign performance.
US: $147000 - $210000 (USD) + 15% bonus target + equity + benefits
- Improve the accuracy and stability of the UAC bidder with statistical analysis and new ML/optimization algorithms
- Improve/modernize bidding infrastructure and design and implement bidding algorithms for faster cold start for new campaigns
- Debug inaccuracies in bidding infrastructure and suggest improvements and launch with design, implementation, experimentation and analysis
- Incorporate and engineer input features from ad creatives, publisher pages/content, as well as users’ personalized ad history to improve bidding and modeling accuracy
- Improve the efficiency and reliability of ML models by designing novel model architectures and adopting robust development and release processes
- Bachelor's degree in Computer Science or related technical field
Software Engineer, App Ads Bidding and OptimizationGoogle · Mountain View, US