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- Remote, Europe
- Remote
- Full-time · Associate
- 1+ years
The Gamification Manager will set up, launch, and optimize gamification mechanics within the iGaming environment, specifically focusing on LATAM markets.
Responsibilities
- Set up, launch, and optimize gamification mechanics in Smartico: missions, tournaments, levels, mini-games, store, and jackpots
- Plan and run the gamification calendar (tournaments, seasonal events, promo activations) in line with CRM and Marketing plans
- Track campaign performance (participation, retention, deposits, NGR, ROI) and optimize based on data and A/B test results
- Manage the reward economy and keep bonus costs within budget
- Collaborate with CRM, Product, BI, Design, and Marketing teams; prepare clear briefs for design and development
Requirements
- Nice to have: Experience with LATAM markets