- 2–4 years
The Specialist, Media Operations supports the operational governance, financial integrity, technical measurement infrastructure, VIN feed coordination, and OEM co‑op compliance of AutoNation’s media ecosystem.
Responsibilities
- Support media operational processes to ensure fiscal accuracy, measurement integrity, and compliance across media investments.
- Maintain tagging, tracking, taxonomy, and naming convention standards across all channels and partners.
- Support governance documentation, operational SOPs, and quality assurance processes.
- Assist in identifying process improvements across finance, feeds, tracking, and reporting workflows.
- Partner with Marketing Analytics, Digital Marketing, IT, and agency teams to ensure tracking and tagging accuracy.
Requirements
- Bachelor's degree in Marketing, Advertising, Business Administration, Finance, Communications, or a related field.
- Nice to have: automotive
- Nice to have: retail
- Nice to have: franchise
- Nice to have: multi‑location marketing experience