- Bengaluru, Karnataka, India
- On-site
- Full-time · Senior
- 2–4 years
Senior Executive - Biddable Media
Responsibilities
- Conduct comprehensive keyword research to identify high-performing keywords relevant to the business and industry
- Analyze keyword trends and competition to optimize ad targeting and bidding strategies
- Develop and execute paid social media advertising campaigns across platforms like Facebook, Instagram, TikTok, Snapchat, Twitter, LinkedIn
- Create, manage, and optimize pay-per-click (PPC) advertising campaigns across various platforms (UAC, Shopping Ads, Google Ads, Bing Ads)
- Develop and implement ad copy and landing page strategies to improve ad relevance and quality score
Requirements
- Bachelor’s degree in marketing, Business, or a related field
- Nice to have: remarketing
- Nice to have: display advertising