Lead paid acquisition and performance media growth across key Asia-Pacific markets while based in the United States.
Locations (2)
United States
Japan
Responsibilities
Manage paid media campaigns across global and APAC-specific performance platforms
Optimize campaigns against business goals including new customer acquisition, revenue, ROAS, CAC, LTV, contribution margin, conversion rate, and payback period
Develop budget allocation strategies across markets, channels, campaigns, audiences, and funnel stages based on performance, incrementality, and growth potential
Lead performance creative testing across paid social, search, display, app, and regional media platforms
Partner with creative teams to develop, test, and iterate performance assets
Requirements
Bachelor’s Degree in Business or related field
Nice to have: native-level fluency in at least one major APAC language