Personalization capabilities jobs

Sr. Director, CRM & Loyalty

Pizza Hut of America · Posted Nov 4, 2026

Plano, Texas, United States
Full-time · Director
12+ years

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The Senior Director, CRM & Loyalty will lead Pizza Hut’s customer relationship management, loyalty, and marketing technology capabilities, with accountability for building deeper, more valuable relationships with our customers across the digital ecosystem.

Responsibilities

Develop and lead the enterprise CRM strategy across the customer lifecycle, from acquisition and onboarding through engagement, retention, reactivation, and loyalty.
Establish customer segmentation, targeting, personalization, and lifecycle strategies that deliver increasingly relevant experiences at scale.
Lead the strategy and execution of customer communications across owned channels, including email, push, SMS, in-app and other emerging channels.
Build a rigorous test-and-learn approach to continually optimize customer engagement, conversion, frequency, and retention.
Partner with Data & Analytics to establish measurement frameworks and translate customer behavior and insights into actionable strategies.

Requirements

Bachelor's degree required
Advanced degree preferred

Skills

CRM loyalty lifecycle marketing digital marketing

Director, Marketing Planning And Strategy

Director, Marketing Planning And Strategy

Compensation

Responsibilities

Requirements

Skills

Benefits

Sr. Director, CRM & Loyalty

Responsibilities

Requirements

Skills