- Amsterdam, North Holland, Netherlands
- Senior
Lead global growth marketing initiatives across 17 markets, managing a large budget and driving user acquisition, retention, and revenue growth.
Responsibilities
- Lead global SEM, SEO, app marketing, affiliate and programmatic campaigns
- Develop and manage marketing technology stack for automation and personalization
- Define and analyze advanced media science models (MMM, MTA, incrementality)
- Set growth targets, forecast budgets, and report ROI
- Drive A/B testing and experimentation