- Dallas, Texas, United States
- 3–5 years
Lead the overall strategy of the public-facing Texas Capital website, focusing on consumer and small business banking, and optimize SEM/SEO performance.
Responsibilities
- Own overall strategy of the public-facing Texas Capital website
- Establish essential KPIs and metrics of content performance
- Continuously optimize SEM/SEO capabilities
- Work closely with marketing research and sales enablement teams
- Remain up to date with latest web and CX trends
Requirements
- Bachelor's degree in business, marketing, or related degree