- Remote, Europe +1 more
- Remote
- Full-time · Senior
- €85K–€105K per year
Commercially minded Senior Lifecycle / CRM Marketing Manager to own CRM as a major revenue channel for a fast-growing, high-frequency B2C consumer product.
Locations (2)
- Europe
- Nicosia, Nicosia, Cyprus
Compensation
EUR 85,000–105,000 total gross per year, of which 20–30% is variable, paid quarterly.
Responsibilities
- Own CRM as a major revenue channel
- Select or implement CRM platforms (e.g. Braze, Optimove, Iterable, Customer.io, Xtremepush, Insider, Fast Track)
- Create segmentation, triggers, automation and core lifecycle journeys
- Turn CRM into a major revenue channel and explain revenue impact
- Own the CRM strategy, roadmap and revenue targets
Requirements
- Nice to have: iGaming
- Nice to have: Betting
- Nice to have: Social or Mobile Casino
- Nice to have: Dating
- Nice to have: Social Discovery