Support WellTheory’s marketing campaigns by building, QA’ing, and deploying email and direct mail campaigns, managing lists, and reporting performance data.
Responsibilities
Build, QA, and deploy on-brand email campaigns in Customer.io
Commercially minded Senior Lifecycle / CRM Marketing Manager to own CRM as a major revenue channel for a fast-growing, high-frequency B2C consumer product.
Locations (2)
Europe
Nicosia, Nicosia, Cyprus
Compensation
EUR 85,000–105,000 total gross per year, of which 20–30% is variable, paid quarterly.
Responsibilities
Own CRM as a major revenue channel
Select or implement CRM platforms (e.g. Braze, Optimove, Iterable, Customer.io, Xtremepush, Insider, Fast Track)
Create segmentation, triggers, automation and core lifecycle journeys
Turn CRM into a major revenue channel and explain revenue impact
Own lifecycle growth for SpaceXSI products, driving activation, conversion, retention and revenue through data-driven experiments and multi-channel messaging.
Compensation
Annual Salary: $216,000 - $297,000 USD
Responsibilities
Own lifecycle end to end across our suite of products: Grok, Grok Build, Grok Bot, X and the API, from activation and conversion to paid through team expansion, retention and winback.
Use SQL and product data to size opportunities, build the audiences and triggers behind each program, and prove what actually drove revenue.
Architect multi-step, cross-channel programs across email, push and in-app, with event-based triggers, branching and suppression logic, and personalization drawn from product usage, plan and billing state, and company and role enrichment.
Drive and continuously improve the data model lifecycle runs on, including identity, events, attributes and eligibility, and partner with engineering on the warehouse syncs, APIs and webhooks that keep it accurate in real time.
Run every program as an experiment with a proper holdout, measure incremental lift, and make judgment calls when a result is inconclusive.
Lead the design, execution, and optimization of digital customer success programs that accelerate onboarding, activation, and adoption for Vanta’s customers.
Compensation
Industry-competitive salary and equity
Responsibilities
Own end-to-end digital customer success programs such as cohort onboarding and one-to-many activation
Design, build, and optimize scalable email communications across onboarding, activation, and adoption stages
Partner with Customer Success, Product, Education, Marketing, and Community to tailor programs to customer segments and risk signals
Measure program performance against onboarding, activation, engagement, and time-to-value goals
Partner on activation strategy and own digital program execution for product launches and strategic adoption initiatives
An individual contributor role to own how prospects and customers move from first signal to pipeline. This involves running lifecycle strategy across email and webinars, and building signal-driven, agent-powered programs to decide who hears from us, when, and with what message.
Responsibilities
Own lifecycle strategy end to end from first engagement through opportunity, expansion, and closed-lost re-engagement.
Decide which programs we run, which we retire, and where AI and automation replace manual work.
Define and rank the first- and third-party signals that predict buying intent.
Design and deploy AI agents that run lifecycle programs in market.
Run all lifecycle email, including signal-triggered sends, nurture, re-engagement, customer and expansion programs.
Requirements
Nice to have: SQL
Nice to have: Python
Nice to have: Experience marketing to fraud, risk, identity, or compliance buyers
Build and run experiments across the signup, onboarding, pricing, and marketing sites to drive growth and revenue.
Compensation
Competitive salary
Stock options
Responsibilities
Build a steady cadence of experiments across signup, onboarding, pricing, and the marketing site, from hypothesis to instrumentation to readout.
Instrument the paid funnel end to end so our paid team can see what happens after the click, including on mobile.
Build and maintain the glue between the product and our growth stack: event tracking, RudderStack pipelines, Customer.io triggers, enrichment, and reverse ETL.
Contribute to the marketing site and landing page infrastructure so marketing can launch pages, campaigns, and tests quickly without waiting on core product engineering.
Partner with growth stakeholders to decide what is worth building, and push back with data when it isn't.
Own lifecycle journeys across remittance, credit, savings and insurance products, building onboarding, retention, reactivation, referral and cross‑sell programs.
Lead and own the full consumer lifecycle roadmap for Maven’s consumer products, driving acquisition, engagement, and retention across email, SMS, push, and in-app channels.
Compensation
The base salary range for this role is $136,000 - $160,000 per year. You will also be entitled to receive equity and benefits.
Responsibilities
Architect and own the full consumer lifecycle roadmap
Lead lifecycle go-to-market for new program launches
Build and operate automated flows in Braze
Act as a system steward for lifecycle infrastructure
Partner closely with engineering on event schema design
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