CRM specialist role focused on multi-channel lifecycle campaigns, Braze orchestration, and data-driven engagement within a digital marketplace environment.
Lead marketing program management for growth initiatives, serving as senior advisor to key clients and driving cross-functional teams to deliver email and omnichannel campaigns.
Compensation
The base salary range for this full-time position is $136,000 - $163,000 + bonus + benefits.
Responsibilities
Serve as senior point of contact for key clients
Develop deep understanding of client business goals and industry trends
Translate client objectives into actionable strategies and integrated marketing plans
Lead quarterly business reviews, strategic planning sessions, and performance reporting with senior stakeholders
Lead a cross-functional team of program managers, analysts, and platform specialists across global time zones
Own lifecycle journeys across remittance, credit, savings and insurance products, building onboarding, retention, reactivation, referral and cross‑sell programs.
Lead and execute the full consumer lifecycle strategy for Maven’s health products, driving acquisition, engagement, and retention across email, SMS, push, and in-app channels.
Compensation
The base salary range for this role is $136,000 - $160,000 per year. You will also be entitled to receive equity and benefits.
Responsibilities
Architect and own the full consumer lifecycle roadmap
Lead lifecycle go-to-market for new program launches
Lifecycle Marketing Specialist to drive email and in-app campaigns for Superhuman portfolio products, manage cross-functional projects, analyze data, and grow cross-product usage.
Responsibilities
Own the day-to-day execution of email and in-app campaigns within our Iterable and HubSpot platforms, including building, scheduling, and testing customer journeys and campaigns.
Coordinate cross-functional projects and campaigns between marketing, operations, analytics, and product marketing teams.
Build out experiment and A/B testing opportunities, using a hypothesis-driven approach and ramping up.
Pull and analyze data and reporting, including campaign-level tracking and sharing hypotheses and insights around top metrics.
Manage systems, efficiencies, troubleshooting, and process tweaks to ensure streamlined campaign and program execution.
Own the Cross‑Sell & Expansion stage of the user journey, designing and executing multi‑product, multi‑channel lifecycle journeys to grow product breadth and monetization depth across MoneyLion’s portfolio.
Compensation
The annual base salary for this position is expected to be between $140,000 and $160,000. Base salary is one component of Gen's total compensation package, which includes 401(k) match, health insurance options, disability coverage, life insurance, and unlimited paid time off.
Responsibilities
Own end‑to‑end strategy and primary KPI for Cross‑Sell / Expansion pillar
Design multi‑product, multi‑channel journeys
Define next‑best‑product and propensity logic with Data Science
Build and launch journeys in lifecycle platform (Iterable)
Run structured experiments to grow breadth and depth
The Product Manager or Senior Product Manager willown growth, focusing on the experiences that turn awareness of Carrum into members who start and finish an episode of care. This involves bringing consumer-tech craft to marketing experiences, landing pages, and conversion funnels.
Locations (3)
Chicago, Illinois, United States
San Francisco, California, United States
United States
Compensation
The salary range for this role is $175,000 - $210,000 depending on geography and level of experience, plus equity and an annual bonus.
Responsibilities
Own the growth funnel end to end: map, instrument, and improve every stage from first touch to a confirmed episode.
Set the north-star and stage metrics, and be accountable for moving them.
Build marketing experiences that convert: landing pages, campaign destinations, eligibility check and sign-up flows, and the employer demo and savings-analysis paths.
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