Supports the execution and optimization of database marketing campaigns across multiple properties, ensuring alignment with corporate objectives and reinvestment guidelines.
Responsibilities
Execute targeted database marketing campaigns across assigned properties and channels, including email, direct mail, digital, and on-property initiatives
Extract, manipulate, and analyze customer data from multiple systems and databases to support marketing initiatives
Build and segment customer lists based on demographics, player worth, gaming behavior, lifecycle positioning, and other relevant criteria
Assist property marketing and analytics teams in the development of data-driven offers and promotional strategies
Create and configure marketing offers and incentives in applicable campaign and source systems
Requirements
Bachelor’s Degree in Business, Marketing, Analytics, or related field, or equivalent relevant experience
Nice to have: casino or gaming industry experience
The Business Associate (acting as a Graphic Designer) produces creative layouts and designs for marketing collateral, proposals, and client deliverables. The role involves conceptualization, prototyping, and production within a fast-paced environment.
Locations (2)
Bangalore, Karnataka, India
United States
Responsibilities
Produce high-quality graphic designs, illustrations and layouts for various media, such as print, digital and social media.
Collaborate with team members on design projects and ensure alignment with client requirements and brand guidelines.
Contribute creative ideas and concepts to brainstorming sessions and design briefs.
Communicate with clients to understand their design needs and incorporate feedback into design revisions.
Maintain open and clear communication with fellow designers, sharing progress and ideas to ensure project cohesion.
Requirements
University degree or equivalent in graphic design or related field
Lead the patient marketing strategy and execution for Hemophilia within Genentech’s Customer Marketing Team, driving integrated campaigns, content, and cross-functional collaboration to achieve business and patient outcomes.
Compensation
The expected salary range for this position based on the primary location of CA is $200,300 - $371,900. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance.
Responsibilities
Translate brand strategy into customer strategy and campaign execution
Develop omnichannel customer engagement plans
Create content to overcome customer journey barriers
Meet short-term and long-term strategic goals
Validate messaging across clinical and non-clinical channels
Lead patient marketing strategy and execution for Hemophilia within Genentech’s 1Marketing function, managing a team of patient customer marketers and driving omnichannel campaigns.
Compensation
The expected salary range for this position based on the primary location of CA is $200,300 - $371,900. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance.
Responsibilities
Translate brand strategy into customer strategy and campaign execution
Create and deliver tailored omnichannel customer engagement
Develop content to overcome customer journey barriers
Meet short-term and long-term strategic goals
Validate messaging of clinical and non-clinical strategy
Requirements
Bachelor's degree
Nice to have: MBA or related graduate degree
Nice to have: Progressive marketing experience
Nice to have: People leadership experience
Nice to have: Omnichannel/digital marketing experience
Lead patient and caregiver marketing efforts across Ophthalmology, driving innovative patient engagement, campaign execution, and personalization capabilities.
Compensation
The expected salary range for this position based on the primary location in California is $161,800 - $300,600. Actual pay will be determined based on experience, qualifications, geographic location, and other job-related factors permitted by law. A discretionary annual bonus may be available based on individual and Company performance.
Responsibilities
Supports tailored and actionable omnichannel customer engagement
Applies deep understanding of patient/consumer behaviors
Self-authors derivative tactics for marketing campaigns
Supports customer marketing strategies and activities
Engages with media agencies
Requirements
Bachelor's degree
Nice to have: MBA
Nice to have: Marketing experience in managed care, pharmaceutical or biotech
Nice to have: Experience in direct to patient marketing
Nice to have: Experience in consumer brands, digital-native companies, agencies, consumer health/health tech, devices, CPG, retail/e-commerce, technology and pharma
Support the execution of high-impact, multi-channel marketing campaigns that advance K-12 business goals.
Compensation
The pay range for this position is between $45,000 – 50,000 USD annually. However, base pay offered may vary depending on job-related knowledge, skills, experience, and location.
Responsibilities
Support the execution of multi-channel marketing campaigns across a variety of channels and customer touchpoints.
Coordinate campaign activities, including scheduling, submissions, approvals, and tracking of deliverables.
Support the development and production of campaign content, including drafting and editing marketing copy.
Coordinate with cross-functional partners to gather information, assets, and inputs needed for campaigns.
Collect, organize, and maintain campaign performance data to support reporting and optimization efforts.
Requirements
Bachelor’s Degree in Marketing, Business, Communications, or a related field
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