Manage Caesars iGaming CRM campaigns and drive retention through all appropriate CRM channels, including email marketing, developing and carrying out CRM strategy to maximize customer retention.
Compensation
The hourly pay for this position is $24.00 USD.
Responsibilities
Create, segment, and launch remarketing strategies
Conduct A/B or multivariant testing on CRM campaigns
Track and report on CRM campaigns to guide improvements
Lead and oversee high-priority launch marketing campaigns for Penguin General, managing a team and collaborating across the business to ensure effective, audience-led campaigns.
Compensation
Circa £60,000 dependent on how your skills and experience align to the role, plus bonus and benefits.
Responsibilities
Raise the quality and consistency of campaigns across the list, embedding best practice in planning, briefing, execution and evaluation.
Provide senior oversight and sign-off on launch campaign plans, bringing strategic input, audience insight and strong creative judgement.
Lead a select number of Penguin General’s highest-priority campaigns, brands and authors, from initial strategy through to creative development, paid media and delivery.
Use data, consumer insight and emerging audience and media trends to inform campaign strategy and optimise activity.
Build strong relationships with authors, agents, agencies and external partners, providing excellent author care and trusted senior marketing expertise.
Strategic leader of Bonton Farms’ brand, messaging, and integrated communications efforts, developing and executing comprehensive marketing strategies to amplify mission, increase engagement, and drive revenue growth across social enterprises.
Responsibilities
Develop and execute integrated marketing and communications strategies aligned with organizational goals
Advise executive leadership on brand positioning, messaging priorities, and audience engagement strategies
Identify opportunities to expand reach, strengthen impact storytelling, and increase social enterprise revenue
Establish annual marketing objectives, KPIs, and performance benchmarks
Serve as guardian of brand identity and voice across all platforms
Requirements
Bachelor’s degree in Marketing, Communications, Public Relations, or related field
Social Strategists at TSL are responsible for identifying audience, content, and conversation insights, building platform-specific and holistic social strategies, identifying social channel and behavioral trends, and ultimately creating the strategic foundation for innovative, social-first ideas.
Compensation
$85,000 - $100,000 / year
Responsibilities
Lead development of social strategy deliverables on behalf of clients, including campaign strategies, activation and influencer strategies, channel strategies, content strategies, engagement strategies, audience analysis and identification, competitor analysis, social tone + voice, social content and channel audits, and social listening reports
Showcase storytelling proficiency by developing powerful narratives that simplify complicated or unfamiliar topics in ways that are clear, human, and easy for others to understand
Deliver insights in new, fresh ways and present strategic concepts in an engaging, captivating, and persuasive manner
Stay up to date on social/digital platforms, conversation, and culture trends
Analyze data to support key insights, takeaways, and recommendations for TSL clients
Manages the day-to-day activation and servicing of assigned partnerships, building strong relationships with partner contacts and ensuring contractual obligations are fulfilled accurately and efficiently.
Locations (2)
El Segundo, California, United States
Los Angeles, California, United States
Compensation
The pay range for this role is $21 - $23 per hour.
Responsibilities
Manage the day-to-day activation and servicing of assigned partnerships
Support the onboarding of new partners
Prepare detailed contract breakdowns and track key deliverables
Coordinate the execution of contractual assets (media, signage, digital/social campaigns, in-arena/out-of-arena promotions, community initiatives, tickets, and hospitality)
Maintain consistent communication with partner contacts, internal departments, and external vendors
Director of CollectionsNewLCS Financial Services Corporation · Greenwood Village, US
Senior CopywriterNewEF Education First / Hult · Boston, US
CRM CoordinatorNewCaesars Entertainment · Las Vegas, US
Director, Integrated Campaign Strategy & PlanningNewAlphaSense · Remote, US
Mid/Senior PPC SpecialistNewDEPT® · Budapest, Hungary
Head of CampaignsNewPenguin General · London, United Kingdom
Lead Marketing & Communications StrategistNewBonton Farms · Dallas, US