- Dallas, Texas, United States
- Hybrid
- Full-time
- $80K–$80K per year
- 3+ years
Compensation
Base salary: $80,000 per year
Responsibilities
- Own Google and Meta campaigns: Plan, build, launch, and optimize campaigns across Google Search, Performance Max, and Meta’s Facebook and Instagram placements.
- Manage spend strategically: Monitor budgets and pacing by brand, location, and channel; recommend reallocations based on performance and business priorities.
- Test continuously: Develop structured tests across creative, copy, offers, audiences, and landing pages. Document findings and apply successful approaches across brands.
- Create brand-specific advertising: Write compelling ad copy and develop creative briefs that reflect each practice’s voice and patient audience.
- Measure beyond clicks: Track spend, lead quality, booked consultations, patient acquisition costs, and return on ad spend.
Requirements
- Nice to have: medical aesthetics
- Nice to have: healthcare
- Nice to have: med spa
- Nice to have: HubSpot
- Nice to have: Zenoti