- London, England, United Kingdom
- Hybrid
- Full-time · Manager
Take ownership of media strategy, performance and optimisation across some of our biggest global accounts, with a particular focus on one of our largest US based clients who we run employer and corporate brand campaigns and social channels for.
Responsibilities
- Owning media strategy and performance for one of our largest US accounts, acting as the senior media expert responsible for campaign effectiveness, optimisation and delivering measurable results.
- Owning campaign strategy and activation, overseeing media planning, buying, execution, optimisation, and reporting, ensuring all campaigns are insight-driven, high-performing, and results-focused.
- Getting under the skin of campaign data, interrogating performance across platforms, identifying trends, spotting inefficiencies and translating complex datasets into clear, actionable recommendations.
- Developing sophisticated measurement and reporting frameworks, ensuring we're tracking the right metrics, understanding attribution and demonstrating the impact of media investment against client objectives.
- Acting as a trusted senior media partner to our US client, confidently presenting performance insights, challenging existing approaches and making evidence-led recommendations to senior stakeholders.
Requirements
- Nice to have: Sprinklr
- Nice to have: Conversion tracking
- Nice to have: Attribution
- Nice to have: Incrementality testing