- Mumbai, Maharashtra, India
- Senior
- 5–8 years
Lead programmatic campaign strategy, execution, optimization, and reporting across digital advertising platforms.
Responsibilities
- Lead programmatic campaign strategy across platforms, ensuring performance, optimization, execution, and reporting align with client objectives.
- Plan, execute, track, and analyze direct marketing campaigns from inception to launch and evaluation.
- Coordinate assets and tags with vendors to ensure campaigns deliver against KPIs and proactively manage execution.
- Leverage first- and third-party data for targeting and insights.
- Recommend forward-thinking strategies and innovations.
Requirements
- Any Graduation