- Berlin, Berlin, Germany
- On-site
- Full-time · Director
- €120K–€160K per year
Highly analytical, data-driven Director of Customer Lifecycle (CRM) to architect a sophisticated, machine-learning-adjacent customer lifecycle engine to maximize long-term retention and engagement across a global user base.
Compensation
Salary: 120-160k • Total Comp: 200k
Responsibilities
- Own the full CRM strategy, with a heavy emphasis on mapping day-0 (d0) user behavior to optimize early-stage retention and long-term user monetization.
- Collaborate with Data Science to deploy predictive logic, user-level personalization models, and behavioral triggers across Email, Push, SMS, and In-App.
- Establish a world-class testing culture by designing, executing, and analyzing systematic experiments to measure true incrementality.
- Work directly with Data and Engineering to design, audit, and optimize the CRM data schema.
- Build, troubleshoot, and optimize complex logic loops and API-triggered campaigns yourself.
Requirements
- Nice to have: SQL
- Nice to have: Machine-learning-adjacent