- Mexico
- Senior
- 5+ years
Lead digital product marketing initiatives for FOX One, driving campaign effectiveness, technology integration, and customer experience.
Responsibilities
- Develop and maintain marketing roadmap for live and on-demand sports content
- Manage digital channels including email, SMS, mobile notifications, web banners, automation, personalization, and event-triggered campaigns
- Design lifecycle strategies for lead generation, retargeting, subscriber acquisition, retention, and reactivation
- Create business cases and executive briefs for new capabilities
- Align cross-functional teams and manage implementation of improvements
Requirements
- Bachelor's in Marketing, Business, Technology, Communications or related field
- Nice to have: Media
- Nice to have: Entertainment
- Nice to have: Sports