The Commerce Analyst is the day-to-day steward of Commerce media for assigned brands, responsible for monitoring and maintaining campaign development, activation, and innovation.
Lead the Digitas Retail Media team to build and grow the agency’s retail media practice, managing campaigns across major retail media partners and driving performance for top brands.
Manage growing media team in planning and activation of campaigns across retail media, search & display including Amazon, Walmart Media Group, Kroger, Target Roundel, and retail networks such as Criteo and Epsilon Retail Media, DoorDash, Instacart, Ahold
Lead client businesses across retail media ensuring strategy, buying and measurement meet client objectives
Oversee performance forecasts, budget allocations and provide data-based rationale
Identify client issues and opportunities to develop new business
Spearhead development of search strategies and analyses for clients
Lead the execution and optimization of sophisticated omnichannel marketing campaigns within the commerce media ecosystem.
Compensation
The hiring salary range for this role is ($120,000 - $140,000). We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Responsibilities
Build, drive, and optimize successful omnichannel marketing campaigns within your specialty and channel
Foster strong working relationships with premier clients through effective communication
Develop sophisticated omnichannel commerce media strategies tailored to each client’s unique goals and challenges
Tailor client-facing communication and presentations based on audience, client personality, and executive-level attendance
Integrate Tinuiti’s product and technology suite into omnichannel strategies
Lead and scale the social commerce department across TikTok Shop and Live Shopping, defining strategy, managing teams, and driving revenue growth.
Responsibilities
Develop and lead execution of social commerce strategies for multiple clients on platforms like TikTok Shop, Whatnot, Meta, YT, Pinterest and other emerging channels as they go live in Australia
Oversee sourcing and relationship management of Affiliates and Influencers
Drive the strategy to optimise TikTok Shop & other Social storefronts
Direct paid campaign performance and track Shop KPIs
Collaborate with internal and client teams to coordinate campaigns
Lead digital-native RGM and OBPPC strategies supporting the U.S. eCommerce business across multiple commerce models.
Compensation
United States: 123,000 - 139,000 USD
Responsibilities
Develop digital commerce growth strategies across acquisition, conversion, repeat purchase, subscriptions, replenishment, loyalty, assortment, package architecture, and value propositions specific to eCommerce shopper missions and fulfillment models.
Build system alignment for digital-first portfolio, package, subscription, pricing, promotion, membership, and route-to-market strategies while maintaining coherence with enterprise OBPPC guardrails.
Lead cross-functional workstreams to uncover digital growth opportunities using consumer cohorts, behavioral data, search and discovery signals, basket analysis, customer lifetime value, and unit economics.
Develop test-and-learn plans and contingency actions to deliver the annual business plan and strengthen long-term digital customer economics.
Conduct gap-to-plan and cohort-performance analysis across revenue, transactions, units, margin, customer acquisition cost, conversion, repeat purchase, retention, churn, subscription penetration, average order value, and customer lifetime value.
Requirements
Bachelor’s degree in business, economics, finance, marketing, data science, engineering, product management, or a related discipline
The Director, Commerce oversees strategy and execution across commerce media and marketplace/retail dynamics, ensures consistently excellent delivery, and acts as a senior partner to client teams in high-stakes moments.
Compensation
$150,000 - $180,000 plus a discretionary performance bonus.
Responsibilities
Participate in a culture of collaboration, innovation, continuous improvement, and strong accountability.
Set clear goals and performance expectations with teams you work with.
Own quality control for the team’s work product and ensure leaders have the right standards, templates, and review rhythms to execute consistently.
Own and manage key client relationships as the senior Commerce leader.
Ensure strategies align to client business goals and commerce realities (retail dynamics, assortment, profitability, seasonality, platform constraints).
Build, drive, and optimize DSP marketing campaigns within commerce media ecosystem, develop omnichannel strategies, and manage client relationships.
Compensation
The hiring salary range for this role is $95,000 - $115,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Responsibilities
Build, drive, and optimize successful DSP marketing campaigns
Foster strong working relationships with top-tier clients
Develop sophisticated omnichannel commerce media strategies
Identify new marketing opportunities and repurpose existing strategies
As a Commerce Media Strategist, you will leverage expertise to build, drive, and optimize marketing campaigns within the commerce media ecosystem. Developing sophisticated omnichannel media strategies tailored to each client goals.
Compensation
The hiring salary range for this role is $100,000 - $115,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Support the execution and optimization of marketing campaigns within the commerce media ecosystem.
Compensation
The hiring salary range for this role is $80,000 - $95,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Responsibilities
Build, drive, and optimize Amazon Search, Walmart, and Criteo marketing campaigns
Foster rapport with clients through weekly interactions via phone, email, and in-person meetings
Integrate Tinuiti’s product and technology suite into campaign activations
Maintain comprehensive knowledge of relevant commerce media platforms
Maintain annual certifications for relevant commerce media platforms
Requirements
Nice to have: Familiarity with commerce media platforms
Nice to have: Familiarity with tools such as Skai, Helium10, Pacvue, and Analytic Index
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